Monday, August 10, 2015
Monday, June 29, 2015
Here’s Why You Must Offer Free Wi-Fi to Your Customers
If you own a business and wish to leave a strong impact on your customers then you must know that the fastest way to do that is by offering them lucrative deals. And one of the best deals customers have a hard time staying away from is free Wi-Fi. Today’s customer wishes to stay connected and updated at all times, and offering free Wi-Fi is simply the best way to get noticed by them. Even you, as a business owner, can greatly benefit by offering free Wi-Fi.
Are you curious to know what those benefits are? Keep on reading.
New Customers
Offering free Wi-Fi might prove to be especially beneficial if you hope to attract new customers. Small businesses like pubs, restaurants and cafes can usher in an entirely new clientele. Among them are people who wish to sit alone but feel awkward being an object of attention. Free Wi-Fi gives them the perfect excuse for being alone without having to be associated with any type of social stigma. The new clientele will also include non-native visitors who do not have a fixed Wi-Fi plan but can use your business establishment for free Wi-Fi without any type of contractual commitment.
Cost Effective
Contrary to prior belief, establishing Wi-Fi hotspots is not really that expensive. All you need to do is to find the right company that will establish the hotpot for you, and pay a minimal monthly fee.
Become a Trend Setter
Availability of free Wi-Fi on your premises can actually become the deciding factor for a customer to choose you over your competitors. Wi-Fi hotspots are popping up everywhere from Laundromats to libraries. On close inspection, you will notice that places that offer free Wi-Fi get more traffic. So take this opportunity to become the go-to option for your customers not only because of your services, but for the amazing free deals as well.
Business Improvement Opportunity
While offering free Wi-Fi can really provide you a competitive edge, it may become a tall order to manage if your business is expanding. So to save you all from all that hassle, Wi-Fi Point offers you cloud enabled Wi-Fi. To know more about the company’s enterprise wireless solutions, visit WiFi Point right now!
Sunday, May 17, 2015
Introduction to Presence Analytics
Presence
analytics is one of the most effective means of analysing who is using your
network and where it is being used from. In addition to tracking location, this
also gives one access to the personal information of consumers, such as age and
gender.
Presence
analytics can be used effectively as a means of gathering valuable insight into
consumer behaviour based on real time location specifics, ultimately allowing
businesses to improve customer engagement and campaign performance.
Here is an
insight into the benefits of this technology.
Tracking Consumers
The
consumer’s distance from the Wi-Fi point to the point of connection is analysed
by the MAC address of the Wi-Fi port, and its connectivity to the device RSSI (received
signal strength indicator). This information is used effectively to analyse the
duration of device connectivity and how often a consumer returns, enabling one
to gather data regarding repeating and new visitors, the average number of
visits by a particular consumer, and how recent the visits are.
Geo Fencing
Geo Fencing
is considered the next level of location tracking. This technology enables one
to analyse the behaviour patterns of a particular customer, based on the
pre-specified setup of invisible Wi-Fi grids. In addition to analysing how long
one stays within these grids, one can also analyse which purchases the customer
is interested in and eventually, send in emails or messages highlighting the
offers of that particular area/grid.
Prioritising Privacy
Since
factors like age, gender, location, and email address are private, consumers
can opt out of the tracking system. It is essential that all the specifications
of analytics be clearly defined to them beforehand. If they allow access, then relevant
vouchers and offers can be sent to them accordingly. If they don’t, then one
can still analyse how long the ‘unknown’ consumer is connected to the network
and whether or not they are a repeat visitor.
Running an
efficient presence analytics system requires an efficient setup of Wi-Fi access
points. The services chosen for this should be up to date with the latest
technology in addition to having the ability to be tailored according to
business requirements.
Consider opting for WiFi Point and their various packages. WiFi Point offers cloud based access points, namely Airtight Wi-Fi and Cisco Meraki. Buy online by visiting Wifi Point and they will offer you effective solutions that help optimise business processes and analyse data in a clear and competent manner!
Consider opting for WiFi Point and their various packages. WiFi Point offers cloud based access points, namely Airtight Wi-Fi and Cisco Meraki. Buy online by visiting Wifi Point and they will offer you effective solutions that help optimise business processes and analyse data in a clear and competent manner!
Thursday, April 30, 2015
Tuesday, March 31, 2015
How Wi-Fi Hotspots Can Benefit Businesses
A wide majority of businesses today have incorporated Wi-Fi hotspots within their commercial ventures. This not only helps them maintain a streamlined flow of daily, work related tasks, but also attributes to a larger pool of prospective clients and customers. A cafe wireless Internet is likely to attract more customers than a cafe that doesn’t offer wireless Internet access.
Moreover, these wireless Internet systems are highly efficient when it comes to marketing a business. As social networking rises in popularity, customers and clients “tweeting” or checking in their locations are the main sources of promotions these days . Here are a few business ventures that can benefit greatly with a Wi-Fi hotspot system.
At Hotels
In addition to entertainment and tourism, hotels today play host to training sessions, conferences and a variety of other business related tasks. A streamlined and flexible access to Wi-Fi is usually one of the primary priorities an organization looks for when booking a hotel for such events.
In Cafeterias
Cafeterias are the number one place to go when, say, a group of friends wants to hang out. These days, a number of students prefer to study at a cosy cafeteria instead of the library. Access to a smoothly running Wi-Fi is essential, however. Be it for posting pictures online, or simply for research for an assignment, a Wi-Fi hotspot plays a pivotal role in ensuring that the tables remain full. Moreover, consider offering discount Internet packages to customers!
At Fitness Clubs
Joining a good fitness club has become a necessary part of routine life today. With that, the competition amongst fitness clubs is also increasing. A Wi-Fi hotspot solution has a number of benefits that can help club owners overcome this competition in the market. Some of these include, attracting more clients, promoting the fitness centre through Facebook and e-mail, and many more.
Considering Wi-Fi For Your Business?
If you feel that you need to install Wi-Fi hotspot at your hotel or restaurant, or any other business, consider WiFi Point! They not only provide highly efficient solutions, but the packages they offer are flexible and well in accordance with your business requirements.
Thursday, March 26, 2015
Saturday, February 28, 2015
Wednesday, February 18, 2015
Wi-Fi Mobility Solutions Picking up Speed In Healthcare
A phenomenal trend that is WiFi hotspot service is shaping how healthcare facilities cater to its patients as well as its staff to provide outstanding health care. Wi-Fi mobility solutions are really picking up speed in healthcare with 70 percent of hospitals providing access to wireless internet to their patients, and almost 28 percent embracing social media.
From increasing communication internally as well as externally, to enhancing access to patient records for clinicians, high-speed wireless internet communication is changing the face of healthcare. Let’s look at some of the ways WiFi mobility aids healthcare facilities:
Better and Improved Communication
Improved communication through wireless mobility solutions enhances the quality of healthcare exponentially. Access to real time patient information becomes easier with wireless internet hotspot. It also allows the hospital staff to maintain instant communication, allowing them to coordinate and focus their patient care. Improved communication solutions also shortens the treatment time as staff can communication, diagnose and treat patients more quickly. The hospital’s vast medical database becomes easily accessible on hand held devices, improving health care.
Enhanced Safety
Hospitals can enhance the safety of their patients and staff by employing WiFi RTLS using their existing WiFi infrastructure. This system allows hospitals to track tagged patients and keep a security check on them. This is extremely useful for trauma, elderly and psychiatric patients, in case they go wandering. Allowing them to understand such medical ailments, can help them cope better.
Inventory Management
Hospitals are often faced with losing medical equipment, which can result in high costs for them. By employing WiFi mobility solutions such as RFID technology, hospitals can keep track of their medical equipment, such as wheel chairs and infusion pumps. This can save the staff a lot of time as well as aid the hospital in cost cutting and thus enhance its profits.
As much as wireless internet technology and its access is shaping other businesses in how they care, it is playing a positive role in healthcare. Comprehensive medical data is available on the World Wide Web which allows doctors to diagnose complex ailments more efficiently.
What’s Stopping You From Providing Your Business With That Extra Boost It Needs? Get Wi-Fi Services Now!
Wi-Fi Point offers customers a range of Wi-Fi design, installation and management services to ensure that your business gets maximum advantage by incorporating the latest Wi-Fi technology.
Get in touch with Wi-Fi Point for any questions!
Website: http://www.wifipoint.com.au/
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